Mixologist Magazine

Industry

Editorial, Packaging

Company Size

10 Summary

When Life Gives you Lemons

Project Scope

Photography
Prop Styling
REtouching
Shot List

We photographed a series of images of our favorite drink from our friends at Straightaway Cocktails. The brand work and illustrations that OMFG CO created really brought the cocktails to life, and we had so much fun shooting their incredible work for The Mixologist.

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Setting the stage

The Mixologist Magazine, a publication dedicated to the art and science of mixology, aimed to showcase a series of remarkable drinks from the renowned Straightaway Cocktails. With the visually captivating brand work and illustrations crafted by OMFG CO, the stage was set for an enticing photographic journey.

Immersive storytelling

Readers of The Mixologist Magazine were treated to an immersive visual journey, one that not only celebrated the drinks from Straightaway Cocktails. Our collaboration effectively turned the pre-bottled cocktails into visual stories, amplifying the magazine's impact and elevating the reader experience.

'Lintik' cocktail with lemons on a yellow surface.

Branded cocktail setup with 'Lintik' bottle.

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