Transcription is automatically generated and may contain errors.
hello hello everyone my name is Alex Lazaris and I am so excited to be back
0:22
with another Pro tip stream today so for
0:25
all of y'all in chat I see Gareth Jack
0:28
uh Oliver what's up every everybody
0:30
hello hello good morning happy evening
0:32
good afternoon wherever you're tuning in
0:33
from today today we are going to be
0:35
working on holiday greeting cards built
0:38
in Express so we'll be doing a bunch of
0:40
different collateral we're going to be
0:41
using Genai we're going to be using
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generator F fill using type treatments a
0:45
bunch of really cool fun Express
0:47
templates and uh kind of AI forward
0:50
pieces and we're going to be wrapping
0:52
them up into some sweet little socials
0:55
for you to kind of run with or if you
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want to you can print them off and use
0:58
it for your family's you know holiday
1:00
cards greeting cards holiday party
1:02
invites You Name It We got it we're
1:04
going to be doing a lot of fun stuff
1:05
today so if you have any questions or if
1:06
you want to you know collaborate in real
1:08
time I love taking chats input feel free
1:11
to come into chat over at be.net Adobe
1:14
live where I'll be reading your comments
1:16
and concerns or questions anything
1:18
you've got we'll be jumping in right
1:19
there so for those of you who don't know
1:21
who I am I'm Alex Lazaris I run a design
1:23
studio called Lazaris uh you can check
1:25
out our work over at wearelazaris.com and if you
1:28
do love this content and you want to see
1:29
more you can obviously go to the Adobe
1:31
live YouTube channel or you can go to
1:33
our website and check out our broadcast
1:35
tab over here in resources and then
1:37
you'll see all the previous streams that
1:39
I've done on Adobe Express or you know
1:42
illustrator Photoshop any Adobe live
1:43
stream I've done it's all there so make
1:46
sure you go check it out anyways without
1:48
further ado if you haven't seen Express
1:50
you don't know what Express is Adobe
1:52
Express is kind of I like to explain it
1:54
as like a Swiss army knife for your
1:56
creative needs you don't have to be a
1:57
designer you don't have to be a creative
1:59
to use Adobe Express it is free program
2:02
for you but it does get better with your
2:04
Adobe uh subscription so with that being
2:08
said what you can do in Express is you
2:10
can you know use templates to start off
2:12
your projects you can make logos I've
2:14
done lots of lots of Brands inside of
2:15
adobe Express you can also edit videos
2:18
cut them down you can post them social
2:20
you can even schedule it so if you've
2:21
never used it this is what your homepage
2:23
looks like in in Adobe Express what
2:26
we're going to be doing today is holiday
2:27
greeting cards or party cards
2:30
so that's what we're going to be doing
2:32
inside this we can do like text to image
2:34
if you haven't seen this tool it is
2:36
awesome we're going to start off with
2:37
some like winter wonderland scenes and
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see what we can get from there and then
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we're going to start to implement that
2:42
into our greeting cards anak says hello
2:44
is it a holiday content we don't use
2:46
comic Papyrus that is a great question
2:49
it is a very great question uh again
2:52
probably don't have comic Papyrus
2:54
working today which would be a real
2:55
bummer but we'll see so we're going to
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go into text to image we're going to use
2:58
that as our foundational first piece in
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Express we go text image so we're going
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to go in this little corner we going to
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say um
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winter Log
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Cabin
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cozy let's see generate and we'll see
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what it gives us and what we can do once
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we've generated this image is we can
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change the content type so you can go
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down from this drop down over here you
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click it you don't have to Art direct it
3:24
if you don't want to you can click it to
3:26
be photo and this will try to make it
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more photo realistic graphic and art
3:30
both are a little bit more stylized
3:31
graphic is going to be a little bit more
3:33
painterly um this is actually kind of
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cool let's see what we got here we got
3:37
it will get four options and we can kind
3:39
of reconfigure it if we need to we can
3:41
rerun that prompt or we can kind of art
3:43
direct it a little bit more as
3:46
well Oliver says what you haven't added
3:48
comic paparis to express yet no it's
3:50
just it keeps falling out for me so I
3:52
have to keep like uploading the file
3:53
every time uh this is cute this is cute
3:57
this is cute this is cute h
4:02
H let me see if I can see if I can get a
4:05
little bit more white space in there
4:06
winter log cabin on
4:10
Horizon cozy let's see if if that'll
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make the Log Cabin a little bit smaller
4:17
I want to have a little bit more space
4:19
if possible that I can kind of
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put some additional like maybe some
4:24
writing some copy in there and say
4:25
you're invited no I think we're probably
4:28
going to get
4:30
all this this kind of sick though uh all
4:33
right so we're gonna run with this all
4:36
right so we're going to do this and then
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we're going to
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say let's just start to go in and then
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we can do some like text here let's go
4:45
add your text and then be like
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uh winter
4:53
camping trip I guess it's not really
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camping if you're in a log cabin but you
4:58
know maybe
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Source Sands let's see what do I have
5:02
let's see let's
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see I think I have comic papyrus in
5:11
here
5:14
comic nope no comic Papyrus but we'll do
5:17
this cute cozy okay let's see if we can
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pull in a little bit more of
5:21
this that little like
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moon what up Carol how you doing
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winter camping trip we'll say something
5:35
like we can like use that real quick if
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we want
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to maybe I'll maybe I'll make it a
5:43
little bit more fun so if you haven't
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used the text tool here you can go over
5:47
into the left panel you can change out
5:49
your type face you can make it you know
5:51
change the weights if you want to you
5:53
can also use different uh text layout
5:56
tools I really like the dynamic tool you
5:58
can do some really fun Stu stocking
6:00
pieces here like this and we can like
6:02
kind of pull it into the corner or we
6:05
can make it a circle and try to make it
6:06
feel like more of like a camping badge
6:08
so we say like
6:10
winter we'll say not camping we'll do
6:14
clamping
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trip we'll do like that winter glamping
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small in the
6:25
corner Boop winter
6:28
glamping and and then I'll just do like
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another I'm just duplicate that over
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just there we go and then do 2023 oh man
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we're gonna be running out of saying
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2023
6:44
soon since this is holiday themed does
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anybody in chat have uh you like New
6:51
Year's resolutions you're
6:54
doing love to know what kind of plans
6:56
you've got for
6:57
2024 we got witer clamping we got a
6:59
little badge there boom done glamping
7:02
yeah all over have you heard of glamping
7:04
before it's glamorous camping it's like
7:06
where you'd have this beautiful Log
7:07
Cabin that you'd stay in and then
7:10
consider it because it's a cabin that
7:11
you're camping but you're really just
7:13
clamping it's glamorized
7:15
camping you don't know now you
7:18
know all right let's go okay so we got
7:21
that easy that's one one quick
7:23
generative fill we made an illustration
7:25
boom done text tool all right let me
7:28
show you what else we can do within
7:29
Express so we can do generative fill if
7:31
you want we can go in there and like
7:32
change stuff remove stuff that's fine we
7:35
don't need to do that uh right now so
7:39
anaka says convince Alex to use comic
7:41
papus in every design true true uh
7:46
that's a great New Year's resolution all
7:48
right text to template so we could do um
7:51
I tried to do this with the holiday
7:53
cards earlier didn't really work very
7:55
well for me but we could do like
7:57
birthday party
7:59
invite text the template and this will
8:02
try to like create a template for you
8:04
based off of your prompt this is a new
8:07
feuture and it's only getting better uh
8:09
but let's see what
8:12
happens Carol says don't hold your
8:14
breath on that one be happy if he saves
8:17
you know the great thing about working
8:18
and express is it's constantly saving
8:20
for you so in the background you don't
8:22
have to worry about you know your
8:23
computer crashing or you know a program
8:27
breaking on you no it's already
8:29
happening in the back end for you and
8:31
you're not constantly having to press
8:32
command s or contrs all so this is like
8:35
text the template you can kind of see
8:36
how it works here let's grab this uh
8:39
cake this template and you can kind of
8:40
see how the template's going to like be
8:42
built out based off your text to
8:44
template
8:47
tool boom now we're going to go in there
8:50
we can edit it
8:51
up so this is a great piece if you are
8:54
trying to like quickly you know instead
8:56
of typing and searching and scrolling
8:57
scrolling scrolling for templates if you
8:59
want to just like give it a prompt and
9:00
try to work off of that that's great
9:02
option for you as well um the only thing
9:04
I'd probably change on this would be
9:05
like maybe reframe this a little bit so
9:10
it's a little bit more even so just by
9:12
sliding that over it kind of aligns that
9:14
Center text a little bit more and then
9:15
we can always change you know background
9:17
colors and pieces and stuff like that if
9:19
we want to but we're not going to do
9:20
that because I don't need to spend all
9:22
the time on the birthday invite when
9:24
we're doing holiday invites but I just
9:25
wanted to show you really quickly text
9:27
the template and how that works
9:29
all right so you can do text effect as
9:31
well this we'll make one of these and
9:34
we'll bring it into our actual project
9:36
so um let's do um
9:40
Christmas tree
9:43
lights
9:47
generate make sure to put puns in the
9:49
text template that's
9:52
great all right we'll do uh happy
9:57
holidays and
10:01
ah we'll let it start trying to do its
10:04
little
10:10
rendering happy
10:13
holidays boom we can loosen it up a bit
10:18
too and then let's see
10:24
here the a is a Struggle
10:28
Bus
10:31
all right let's use General SS and then
10:34
do
10:37
bold see if that a gets fixed a bit more
10:39
for
10:41
us so now it's going to re render on all
10:43
that boom we can also change it if we
10:47
want to uh I'm going
10:50
to just retype it all on
10:54
caps and then I'm going
10:57
to do a
11:01
Arch boom I think that'll be nice and
11:05
cute and then what what we'll do is
11:07
we're going to download
11:09
this holidays boom cool download
11:17
PNG and we can take this now and we'll
11:20
implement it into our own little
11:22
template so go back here and then we can
11:25
go okay uh let's start you know you can
11:27
start off with these default if you want
11:29
to I personally I'm going to start from
11:32
the flyer template since we are trying
11:33
to think about this as like holiday
11:35
cards maybe you're doing it from home uh
11:37
we got this holiday template right here
11:39
you can also just type in holiday
11:43
party and then you pull up and it'll
11:46
filter based off of that um this one's a
11:49
really strong one as well so I'm going
11:50
to just use this you can go in there you
11:53
can start editing things you can change
11:55
the fill the fill colors if you want to
11:57
make them black white whatever you want
12:00
if you do want to like streamline some
12:02
of these color pieces you know you can
12:04
go in there or if you have a brand saved
12:07
you can also go in there and adjust
12:09
stuff see here that doesn't do anything
12:12
on the background colors okay cool theme
12:15
see color
12:22
theme well I'm going just reverse all
12:26
that but we can just yeah we can go in
12:28
there manually and just update
12:29
everything if we want
12:34
to I don't know what I'm doing anymore
12:36
I'm just clicking random colors
12:38
experimenting and having fun with it you
12:40
go
12:41
in so yeah you can go in there adjust
12:44
all this copy if you want to you can
12:45
also do like different templates so you
12:48
go you know browse templates text the
12:51
template
12:53
nope holiday
12:57
card
13:02
perfect this is what I'm looking for
13:04
here so we can do holiday card you can
13:06
go in here and you can go in and remove
13:08
background so if you've never used this
13:11
before should give us a really good
13:14
version so instead of having to go into
13:15
Photoshop you can go in here and do a
13:17
quick cuts on your remove background
13:20
hopefully there's enough contrast
13:21
between the foreground and the
13:22
background then it'll be able to like
13:23
streamline yeah it's pretty good get a
13:26
little messy around her hair that's
13:27
really where the flyways and the issues
13:29
around like having really messy hair and
13:31
a messy background can come in uh you
13:34
can go in there and paint over it if you
13:35
want to uh just to adjust stuff but
13:39
we're going to just change that and then
13:41
I'm going to go into media over here on
13:43
the left panel and go into my stock
13:46
images so one of the things that I
13:49
mentioned earlier is that uh Adobe
13:51
Express is free free to use but it does
13:54
get better with your Adobe subscription
13:56
so if you are subscribed like I am
13:58
you'll see see this like Crown icons
14:00
over here in the left bar these Crown
14:02
icons uh means that it's included with
14:05
your Adobe subscription so you do get
14:07
these stock credits to go into it just
14:09
go in and be like
14:12
holiday
14:15
family got this holiday family I can go
14:18
in here I can also what I was really
14:20
meaning to do was go into this
14:26
and that's what I wanted to do just go
14:29
up to the replace icon
14:31
there and
14:33
then
14:39
adjust I'm going to just slide over I
14:42
double clicked into that
14:43
image just going to shrink it a tiny
14:46
tiny
14:48
bit cool cute little holiday card we can
14:53
go into the background and change it up
14:55
if we want it to be like more red or
14:58
like a this
14:59
uh beige color I think is actually
15:00
really nice on it um and we can go in
15:03
and we can also go to media and then
15:07
upload from device and then I'm going to
15:10
go
15:10
to uh downloads there we
15:14
go boom and then I'm gonna upload oh no
15:18
didn't give me the
15:21
transparent all right hold on we
15:24
go just imagine that I had a transparent
15:26
version of that in there so that's what
15:28
we're do oh I see that there's
15:31
this color here I'm just going to go in
15:33
here and choose that
15:39
red boom get those in there that feels
15:43
really cozy and
15:46
nice all right so one of the other
15:49
incredible things that you can do within
15:51
Express is obviously you've got this
15:52
holiday card you can print it up send it
15:54
out if you want to you can also go add
15:58
um duplicate so I've gotten to out two
16:01
of these if I go to my pages you'll see
16:04
them side by side if I wanted to I could
16:06
have that as the front side and then go
16:09
on to page two and then make this the
16:11
back side so I'm going to do the back
16:13
side you know we can just remove a
16:16
couple of these things and just be like
16:18
you
16:19
know I grab some Lauren
16:27
ipsum
16:31
so we're just going to grab just a
16:34
little bit of War nipsom going in
16:37
here and then I'm going to just adjust
16:40
this down tiny bit shrink
16:46
it and then this is where you know if
16:48
you're doing holiday cards this year or
16:50
you're maybe a little bit behind the
16:51
eightball on it this is a great way to
16:53
just kind of knock out building your
16:55
updates sending it off to everybody and
16:57
just do it with an exp Express you don't
16:58
have to be a designer your cards are
17:00
going to look a lot better than you know
17:02
99% of people's and you'll have
17:04
handwriting that's legible cuz you're
17:05
using a type face that you love maybe
17:07
it's comic
17:09
Papyrus
17:12
maybe all right
17:17
uh so in this section you would write
17:21
you know warm wishes this is us we're
17:23
having such a great time and
17:25
then you know our life is awesome isn't
17:28
that what people do for holiday
17:31
cards and then we'll use this image here
17:34
and then boom done took two seconds I
17:38
mean obviously it's going to take you
17:39
more time to write what you know has
17:41
been happening in your
17:43
life or you can just be like haha warm
17:47
wishes great done all right so that's
17:49
front and back right chill that's super
17:51
chill I don't know kids are on Instagram
17:53
these days so what we're going to do
17:54
we're going to duplicate this again and
17:56
going be like boom all right cool that's
17:59
a that flyer size we don't need that for
18:01
an Instagram piece and so what we're
18:03
going to do is make an Instagram Square
18:05
size instead of mailing it who's got
18:07
money for you
18:10
know paying to mail with stamps stamps
18:12
are
18:13
expensive all right so if you're if
18:15
you're like me and stamps are expensive
18:17
and you want to just post it on socials
18:20
here you go boom we've got a square crop
18:23
happening here and we're just going to
18:24
blow up the backside of this uh card and
18:28
we're just make it a square boom we got
18:30
this image here bada bing bada
18:34
boom and then we're going to keep that
18:37
bottom image off the bottom rails just
18:40
so that you know any UI issues we have
18:42
are not getting
18:45
covered and then I'm going to make this
18:48
also red whoa not the background
18:51
image I me this
18:56
color perfect and then we're going to
18:59
move
19:04
that all right I'm going move that here
19:07
here
19:10
boom
19:13
boom all right that's warm wishes easy
19:15
peasy that's one post all right so we're
19:18
going to do the same thing on the other
19:20
page let me go to the first
19:22
page so if you want to you know extend
19:25
your your content life cycle for be just
19:28
you know the printed material that
19:30
you're doing and you need to make
19:31
multiple social posts you can do this as
19:33
a carousel if you want uh what we're
19:35
going to do is go to resize and then
19:37
we're going to
19:38
create uh the square post
19:42
again 1080 by 1080 we're going to uncrop
19:47
that I'm going to just slide this up and
19:50
then I'm going to just adjust these just
19:52
take up a little bit more horizontal
19:55
space boom and just change out these
19:58
colors real
20:03
quick
20:05
boom and
20:12
boom all right so there we got so we got
20:14
happy holidays from the Henderson we're
20:16
going to
20:17
actually scooch these over a little bit
20:21
I want this uh combo this ornament
20:26
to be a little bit bigger and in the
20:30
center boom and then we have some
20:34
additional elements that are just kind
20:35
of like floating
20:37
so cool I think that's feeling pretty
20:39
good just G
20:41
to Boom space him out a little bit more
20:44
cool there you go you've now taken that
20:47
fer that you designed and then you've
20:49
streamlined it and you made it into two
20:50
different sizes if you wanted to you can
20:52
also do this again you know as a story a
20:55
Tik Tok reel you know you can make it a
20:57
YouTube thumbnail that's what you're
20:58
doing as well maybe you're doing like a
20:59
vlog at home and you want to cover that
21:02
as well you can also go in and start
21:04
scheduling this stuff out um which is
21:07
awesome let me go into maybe we'll do
21:10
like another post really really quickly
21:14
templates no I don't want to do another
21:16
template because if I do another
21:17
template I'll have to
21:19
restart uh let's do a story let's just
21:21
resize another thing real
21:24
quick uh
21:26
duplicate and then we can just change
21:29
this up oh the other thing you can
21:32
do go in here and do
21:37
it animation if we want to we can start
21:42
animating things so let's see I'll
21:46
do I like this and this I don't want I
21:52
don't want the or I want the like
21:54
ornament to stay so do animation in and
21:57
we'll do
21:59
pop and then let's see
22:04
here
22:06
boom I'll shorten that duration and
22:10
then uh I'll do breathe actually that
22:13
could be really nice
22:16
intensity all
22:21
right uh let's slow it down a tiny bit
22:24
so right here all I'm doing is did an
22:26
intro in we got an anim for breathe and
22:29
then we're going to do an out as well
22:32
maybe a
22:39
flicker I don't think we want to animate
22:42
out let's just keep it breathing all
22:44
right so let's see what this animation
22:45
would look
22:50
like yeah it's cute I need to change up
22:56
the the
22:58
breath a little bit more just so it's a
23:00
little bit more noticeable I think so
23:01
we're going to go in here go back to the
23:03
breath oh personality we can do
23:05
energetic let's see what energetic
23:09
breathe
23:15
oh all right let's do breathe
23:20
duration and then
23:23
intensity cool let's try it
23:26
again so we got some breathing animation
23:29
going on so it kind of feels like the
23:31
stars are twinkling which I think is
23:36
rad yeah that's cute I think that's a
23:38
great way like look at that it took us
23:40
no time at all you've got an animated
23:42
social asset for your post I'll probably
23:44
Riff on this and post it for my own
23:47
socials just because I think it's great
23:48
it's works really easy and as media Rich
23:51
so you got that video that video content
23:53
is going to perform really well for you
23:54
on your Instagram so that's awesome I
23:57
think you you know within 30 minutes
23:59
you've got 1 2 3 4 five five different
24:03
things you can start posting online or
24:06
physically IRL uh oops I don't need a
24:08
bingo KN uh you can also go in like I
24:11
showed you earlier you can go in and
24:13
start doing the text effects you can
24:15
start playing with like uh
24:19
ice
24:21
winter like snow maybe even snow could
24:24
be a good one on there you can start
24:25
seeing how like the text effects will
24:27
start to play on that tight face for you
24:29
as well uh snow
24:34
blizard cold lots of very random words
24:40
that are all in the same wheelhouse to
24:41
see what we can get uh we can also
24:43
change it from realistic to like oh
24:46
that's actually really nice that's a
24:48
really good one all right that prompt if
24:51
you want it is ice winter snow blizzard
24:54
cold uh very very frigid very very
24:56
chilly um looks perfect on this type
24:59
face actually it's really really good um
25:02
so yeah type in whatever you want in
25:03
this area you can change it up you know
25:06
be like Alex that's me um it it'll work
25:11
really well you download that PNG as a
25:13
transparency and then throw it into any
25:14
of your design assets um this is really
25:17
killer so really really pumped on that
25:20
again use these features go to express
25:22
check it out text to image Genera to
25:24
fill text to template and text effects
25:27
are
25:28
amazing uh yeah IM aorn says fast and
25:31
easy it's awesome so thank you everybody
25:33
for hanging out with me today I
25:35
appreciate it hopefully this helps kind
25:36
of take some of that creative burden off
25:38
your plate for this holiday season and
25:40
you can hit 2024 uh like the rock stars
25:43
that you all are so thank you everybody
25:45
I appreciate you thank you we'll see
25:48
yall soon
25:56
bye-bye