*Transcription Disclaimer: the following transcription was automatically generated, and may have errors, or lack context.*
Hello. Hello, everyone. My name is Alex Lazaris, and I am so excited after a couple weeks hiatus to be back on Adobe Live with Designfix.
So I'm very excited. If you don't know what Design Fix is design Fix is a show that Kladi and I run where we give you an hour of our time to fix your brands, your side projects, your hustles, your bustles, whatever they are. That's what we're doing.
So we spend an hour. We can either make your logo we'll work with your social media templates, whatever you want you need help with, we'll work on it. Kind of spruce up your brand, liven it up, and give you kind of some design fixes for you.
So very excited about it. We've been doing this for a couple of months now. Been a blast.
I wasn't here my previous session because I was giving a talk at Creative South. Got sick, so I wasn't able to attend. But I still sent it in a recording.
So hopefully if you were there, you saw it and enjoyed it. Let me know if my audio levels are weird or anything. I see a bunch of my friends in here.
Hello, Barbara. Hello, Sam. Hello, Misty.
Hello. Umicorn, welcome. Welcome, everyone.
Barbara's asking how's the weather there? Oh, you're asking? Umicorn, well, the weather in La right now is hazy, but not too bad. I'm liking it's. Giving me those winter vibes.
Anyways, today we're going to be going through a project called Career Copilot. It's a YouTube channel. We'll talk about that real quick.
But in case you don't know who I am, I'm Alex Lazaris. I run a design studio called Lazaris. Our website's wearelazaris.com.
You can go check it out, check out our work, go to our portfolio, all that good stuff. But today is all about the Career Copilot. So for those of you all who don't know, Career Copilot is I've got that little bio here.
The Career Copilot says, I am starting a business primarily through video content that will focus on helping young adults enter the workforce. And I'm going to provide resources, guidance around finding the career that they want, applying for getting a job, and advice for how to move up in their job. So super duper helpful stuff.
Love the mission behind this business. Love the idea behind this YouTube channel. And I think a lot of people could benefit from this, especially with this crazy economy.
So that's what we're going to be doing today. We're going to be building it all within Express. There might be a little section here and there that I might download the logo that we're building to start, and I'm going to probably download it and play within Illustrator and then push it back up into Express.
I'll show you all that. So if you're a seasoned pro in design, you can still use Express. If you're in brand new design, you can also use Adobe Express to get your Creative out the door.
So that's super duper exciting. If you're wondering how do I get my business, my side hustle, whatever featured in this stream, how do I get that work done? Well, I've got a link for you, and I just threw that into Behance chat. If you're on YouTube right now and you're wondering where is this chat that I'm reading from? It's on slash.
Adobe live. So come on over there, that's where we're reading Chat. Any questions, any concerns, comments, feedback, whatever, shoot it my way.
All I've got is what you can see in front of me is this Career Copilot section that's all is filled out in the form. The more detailed you are in the form, the better we can be as creatives to solve your problems. So Chat, since we didn't get that much copy or content in terms of where Career Copilot is in their journey, I'm going to look to you chat to help me out.
So chat my favorite thing ever. Help me be a better designer. All right, so those of you that don't know what Adobe Express is, adobe Express is kind of a lightweight version of kind of some of the primary tools within the Adobe suite.
You can make movies with it. You can make animations, really subtle stuff. You can remove backgrounds really quickly.
You can convert file formats. You can make vector images even though it doesn't let you download them, like your typical SVGs or stuff like that. You can download that PDF, open it up in Illustrator, and convert it out to any of the kind of vector files you might need.
So if you did make a logo within Express, download that PDF, save it as an AI file or Adobe's Illustrator file, or change it into an SVG and all that good stuff, and you'll have all the functionality at your fingertips. So it is a free tool. Express is free, but it does get better with your Adobe Creative Cloud subscription.
You'll see here, I've got this premium member right there. That's right there. I need to get sound dashboard one day.
All right, this is what you'll look at. Once you're logged in and you're in your Express dashboard really quickly, off the top of our head, you can look at your brands. You can upload stuff.
The last one we did was Bob Tuttle and Associates, and you can see the kind of logo that we made for that and the brand there. You can also schedule out all your posts. And this is kind of not the intention for this entire stream, but I just want to show you, you can go in there quickly, schedule out your Twitter, Facebook, Instagram.
You also kind of do a little bit of finagling sometimes with Instagram, because it's Instagram. They're always changing know, all right, without going into that, that's what you can do. There's a lot of things you can do within Express.
So just some of the cool things. So today we're doing we're gonna start a new project. We know that this project is going to be all about helping empower people's careers and getting them off the ground.
So what we're going to do really quickly, just to start, is we're going to go with, like, let's make a logo. So up here in the top left, we did that. I'm going to type in, like, I don't know, chat.
What do you think? Airplane. Let's go with an airplane. So we'll make a bunch of quick logos really fast.
You can see how this template could work. So this is a template. It's free to use.
You can license it or you don't need to license it's already there for you to use. Be like a career copilot. It's helpful if I spell things correctly.
Career copilot. Boom, there. But that's kind of like just bare bones off the shelf.
Let me just change this background. I feel like the color palette wants to be more, like staying power, more adult. I think I always default to that blue.
I need to swap it up. Let's say. Here I'll go with, like, a little bit of the older kind of vibe in terms of that blue.
All right, we're just going to change this out and make it all white. I don't want the shape layer. I see what they're doing.
All right, whatever. We'll just do that. Just start, and then we can clean it up.
So I don't love this type right now. I'm going to come back and adjust it. Right now, all I'm trying to do is adjust the color palette for the shapes in this background.
As you can see right here, this is a group. So the bottom right of your screen, bottom right of your screen, you can see that this is a group. It's got two objects in it.
When I click into it, it's got the type or the background. I'm going to go into the background here. I lost it.
There we go. I see you. I see you.
There we go. All right. Oh, my gosh.
All right. When are you zooming around? All right, I won't do that more. But when you are zooming around, I use my magic mouse and trackpad to play, like, a video game screen.
When I'm designing, I use both of them because I'm crazy. So I like to do the pinch and zoom. So if you do pinch and zoom on the sidebar, it'll pull it into the side.
If you do pinch and zoom in the middle, it's obviously zooming in just that artboard. So that's how it's happening there. I was doing a thing, and I was getting confused.
All right, going to go back into this group. Going to click that background and then click, make this white. Cool.
I'm going to change out this typeface, though. I like to say when you're going to work with these templates, make it your own. Don't just use what you got from default for it.
Just try to make it your own. So even this is starting to feel a little bit better. I don't love the roundness.
I like to match terminals, so terminals being the bottom edges of your typefaces and things. So it's really round in this typeface compared to the geometric sharpness of the kind of atlas behind it. So I'm going to change that out.
But I do like the overall kind of feeling of this typeface. Let's see what this does for us. That's better.
Let's see if we move it up from extra light. Do they have one that's not extra light? That starts to have a nice, more retro feel. See if there's a barber.
Is there a barber not fill? So that's strong. Okay. I'm liking this, but it feels really wide.
So what I'm going to do is I'm going to duplicate this duplicate page right here in the bottom center of your screen. And from there, I'm going to start playing with on with the type a little bit more. Just see what we can do.
Get me in there. Double clicking in. Cool.
Let's see when we look at letter spacing. Letter spacing is already at zero negative ten. Can I do negatives? No, I can't do negatives.
All right. Oh, it's got magic to it. Maybe if I just did that.
No, that's not helping. I'm trying to figure out how to if I change the grid, would that no. All right.
Once we figure out the typeface, then I'm going to pull it in Illustrator. I'm going to adjust the kerning a little bit if I need to, and then upload it back in. I think right now what I struggle with is how wide it is.
And if we were to get rid of these airplanes flying around, I think it could look really lopsided and uneven. So that's what we're trying to fight against right now. Let's see what other type options we have.
That's not bad. Barber sands. Extra light.
Biosans. Biosans. Cool.
Actually, career copilot is looking better there. What we're going to do is go to the shape layer so you can see the shape right now is being used to give a fake padding around the Career Copilot type itself. I'm going to expand the border there.
Just go zoom in. I'm going to double click back into that, and then I'm going to just increase the width of it. Cool.
Now it doesn't feel readable enough. Like, it feels harder to read. We'll just duplicate this again.
Typically, if I'm building, like, a logo and stuff inside like an Illustrator, my artboards are a mess. I'm kind of doing that exact same principle here to give myself revisions. So if you are making your logo at home, whatever, don't feel like you only have that one thing that's precious.
Feel free to duplicate that page. Start playing with things incremental changes is really going to get you really far when you start to build your brands and logos until you're actually trying to do large pivots. So definitely something to look into.
Biosans, come on, give me all the biosan. All right, let's see what will happen if we do like a semi bold. It might be no, I think that's feeling a lot nicer.
Let's see what happens if we do full bold. I see you thinking, I see it, I see it. Biosands, please.
Let's go extra bold. I think that might be a better solution. Extra bold is giving us like, really what we want is out of this logo and out of this set.
We want the logo to feel ownable and we want it to feel like it stands out compared to all the grids around it. So we do want it to be legible and still like, you should be able to find this really quickly. Cool.
So let me see. We'll duplicate this and I'll see what we can do with it. Now this is all one.
Okay, I'll do some more globes. Let's find more globes here. Travel.
I see. So as you can see by me clicking this background shape, it's already giving me pre populated adjacent things. So it's like, oh, this is the travel icon.
Where do we go with the travel? You can just kind of scroll through the left sidebar and find something that kind of meets your fancy. But I kind of like the globe and how the globe has been kind of designed. So let's see if we can find another globe.
Okay. I think this one's pretty close. I think it's really thick, though.
Let's see. Let's go thinner. All right, let's ungroup.
It actually command shift G to ungroup. If you want to just do it really quick. Let me just poop and cool.
There is that. I kind of like it breaking the grid on around it. Let's just adjust that shape layer again.
Bring it down a little tiny bit. Cool. So that's getting us a pretty good spot.
But now we've kind of lost the plane plot, so maybe we don't use that as the logo. Let's currently look back at our selections. So we've gone from like kind of a little bit more retro it's, a little bit more staying power and maybe it's a continuation of this.
We might need another plane in there. What do you think, Chat? Let us know if you believe that we should throw some planes in there. Or do you like the globe? Is the globe kind of a good navigational tool? Could be.
I think that it could be. Let's also see what it would look like. Stack.
So we're going to duplicate again and then I'm going to go in here on the text layer and just drop it down to two and then see how this middle section is going to feel. Feels a little bit harder to understand what's happening. So if we just adjust the shape layer in the background and then lower, that feels like some uneven orange slices.
OOH, umacorn, says, how about a location pointer? The globe is okay. Okay, that's fair. We'll see what we can do with that.
Big location pointer. Could be a really good solve. It also might feel a little bit too much like a travel agency.
I feel like I want to do a couple of explorations as well with like pilots or propellers and stuff like that. I know that we have like I really want to get this logo in a good spot in the next twelve minutes and then we can go into the social media template stuff real quick. So let's just try to speed through it real quick.
Let's see here. Yeah, that will help if I just do that. Tighten up the line spacing.
I don't like this logo as much as the other ones. This one, while cute and looking like umbrellas, does not do anything for me as a globe or as a copilot or career guidance. I think, umicorn, playing off your idea for the location thing, the location pointer is probably a good idea in terms of collateral or I think when we start thinking about the social media stuff, that would be a really good one to bring in because you could talk about your journey and your career path and the wayfinding for it could be a really good way of showing it.
So that was a great suggestion. All right, I'm going to do another logo just straight from scratch templates. What up, Jack? How you doing? Airplane.
See what we got from an airplane template. Oh, I want Logos. Wow.
Click. Algorithm covers logos. Airplane travel.
I had one earlier that I was thinking about. Let's see what a travel logo would look like. Travel pros.
Let's get journey. Wonder if there's a Journey logo. No propeller, no plane.
Man, I had a logo there. It's always frustrating. All right, what we're going to do is actually going to go into shapes and I'm going to do propeller.
Cool. I wonder if there's oh, maybe, I sorry, I'm bouncing all over. I'm getting all these ideas.
Let's see our pilot. Is there a pilot logo? No pilot logos. All right, if you are a pilot and you need a logo, please contact me.
I feel like the world needs pilot logos. There's a severe lack happening. All right, we're going to go over here, go into this.
We're going to make a logo from scratch. We're going to do pilot. Let's see if there's a pilot icon in the shapes layer.
There is not. Loving these icons. I think maybe we'll just do airplane.
Cool. This is a much stronger selection. I think the iconography from it will give us a little bit better results as well.
All right, so we can either do the paper airplane, which could be a fun little motif around your resume getting folded up and then throwing it to things. Emma Corn says R. Did I hear that correct? Pirate.
Of course. It's always pirates to make some pirates. The new nemes of this channel.
Where am I finding a good airplane? We're just pulling in these icons to see what we want to do with it. I actually cool. I'm going to take this and I'm going to duplicate this.
And then I'm going to throw in an airplane shape. Airplane. Boom.
Cool. Can I add a stroke to this one? No. Bummer.
All right, so we got it almost feels like a check mark. If I had way more than seven minutes, I would probably make this a check mark, and then we'd call it. Good.
The fact that I only have seven minutes is actually a good reminder that I think we should probably just call career copilot. No, I want to do better. Make a better logo.
Prop belar. We could do this. Maybe this is fine.
All right, we'll do this as an example of what you can do with the type. Ah. Then we'll do this.
Add your text career. Career. And I'm going to wrap it around.
I'm going to do a curved let's just adjust that. Boom. Biosands.
Extra light. Okay. I'm not liking how this is curving.
Biosans. Biosans. I'm going to burn all my time trying to fix this.
So I'm just going to rotate back out of this. Said rotate out like I'm playing like a battle royale video game. What is wrong with me? All right, what I'm going to do is download this as a PDF, and I'm going to just download it.
It's going to take a second for me, and then we're going to just grab this, throw it into Illustrator real quick. As you can see, it separates out the backgrounds. I got a black one, a white one.
I'm just going to actually keep the black one there, lock it command two on a Mac. And I'm going to take this background piece here, and I'm actually going to select this back other element. So I got both of those, and all I did there was just knock out that text box we had so that I can have a full logo that's separated.
So I'm going to just group it all together just for funsies. I'm going to unlock the background layer command alt two. I'm going to turn this black real quick.
Then I'm going to duplicate this. I'm going to shrink it. The outline box.
I'm going to duplicate it. Make it white. Just go make it white.
Boom. Export. Export as.
And then I'm going to call them CC pilot. I'll just logo CC logo. Use our boards.
Range one through two downloads folder. Great. 300 DPI.
All right, what we're going to do is we're going to take this now back out or just go straight back to our home page. Bada bing, bada boom. And then we're going to go into brands.
And from here what we're going to do is we're going to click create a brand. And from here we can upload our own logo. So I'm going to start off with the black one.
Boom. Perfect. Done.
Pick your color. Let's go like dark, bright blue. I think that might feel okay.
Might be a little bit too overbearing, but we'll see what we can do. You can upload your own fonts here. I don't have a font that I'm uploading, so I'm just going to choose one.
We'll just do like Kazlon Pro, one of my favorite typefaces, career copilot. Boom. Create my brand.
And then now that that's done, I can now add in a secondary or tertiary logo as well. Boom. That's going well.
So that white logo is there now. So we're set. We can also do a little globe if we wanted to, to give it a second thing.
Second little logo. I got this kind of blue. And then I can add the client to this folder as well.
Or you can also add more fonts. I'm going to see if I can find Biosans. This is not going to show it.
That section of the site doesn't give you all your custom typefaces options within Express. So sometimes it's quite limited. That's what we're running into right now.
So I'm going to go back to the brand section, and then I'm going to go over here and make sure you click the three dots on this. Make sure click Make Default with the star icon. And that's going to make it the primary brand.
So now you can see I have all these different brands in this section, but I only want to be building collateral with this particular brand. So just something to think about. If you're working with a piece that you made and you're like, why is this not it's referencing the wrong brand? It's because you don't have it starred, so you need to make sure it's starred and ready to go.
Cool. Now let's go and build some collateral chat. Let me know what kind of collateral you want to see.
We can do like, Instagram posts, PDFs, flyers, all those things. I'm thinking about doing a suite of flyers around, like a career fair. Let's see if there's anything that will give us a good starting point from the templates.
Let's do like an Instagram post, and then we'll do like, college fair. So you can see how this is kind of already fun and poppy. This is a pop up fair.
We can say like, whatever university, whatever school. This is all about guiding kids or adults, maybe even young adults, into their career and how to coach them through success. So maybe you want like a flyer with somebody on it.
This one's already got some animation to it, as you can see, which is exciting. Let's see. There's also this giveaway one.
This one's kind of nice as well. Let's see here. Maybe there's a career new vacancies.
You can see this one's kind of interesting as well. It's got kind of this, like, marble paper texture underneath. We can try a couple of these.
So let me know what you want. We'll do it. I think this is probably a strong starting point for this piece.
It's loading. It's doing some thinking. I see it.
It's coming. It's doing some extra thinking. It all right.
Dead JPEG image. Let's reload it and see what happens. AHA, it's there.
All right, so over here in the top left corner, you just click on it where it says My Project, and then you can rename it. So I'll be like career copilot social. Cool.
And so now what you can do is you can go over here and just look at the sidebar on the right, click the Magic Design wand button, and then you can click Apply Brand Match Layout Design. Boom. It'll give me some options, and you can keep shuffling.
And this is a shuffle of your brand. So it's kind of like options that are adjacent to your brand. Sometimes it's using your full color palette.
Sometimes it's doing off hues or off tints and things like that. That's totally fine. So boom.
Career conversation workshop. I like the shape on this. I don't like the color of it, so I'm just going to go white.
Maybe it was fine to begin with. The blue is really hard to read, so I'm going to just mess with some of this. It's also got my little logo in the corner.
I'm going to actually take that and swap it out. I can go either Photos I can upload a photo, or you can kind of click in and you can swap out. So I'm going to go here upload from my white logo that I had just downloaded.
And then boom. And then I'm going to shrink. It should be top left, man.
Let's see. And then the shape on this I'm going to make bigger. I don't love how the baseline is interacting with that.
The baseline of the type, as you can see, like, Kazlon Pro having a higher X height, I think is driving that stroke outside of it to be off centered. And it looks not good. So I'm going to adjust that.
Let's see if Biosans, our lovely logo font, is a strong contender for this. Think biosans could work. It might just need a little bit.
Whoa. Actually, that's an interesting idea. Okay, I'm going to remove this.
Wow, words are so hard sometimes. Holy moly. I'm going to remove this shape from it and then cool.
Let's see what happens when we align these two things. Career conversation workshop. Cool.
Not too bad. All right, let's move this all over. I'm just going to stack this down here and make it smaller.
I'm going to put like join Caramiller Carla Miller. Join Boom. Cool.
And I'm going to change this typeface here to be biosance, and then I'm going to just keep shrunking down. Kazlon pro really start to make it feel a little bit smaller. I don't know what's happening with all these blue lines everywhere right now, so I'm just going to remove them, to be honest.
What up, Kladi? Hello. Hello. Dikanis.
It's kind of fun. All right, cool. So we got that there.
We got register button here. Social join post. All right.
What is happening with all these blue lines and everything? Shrink that down, and then I guess we'll just make it feel like a design element. Join. I'm going to change this out, too.
Register. It's a social post. So that register call to action isn't really doing much for me at if you all don't know, which I've already mentioned, but you probably might be new already to the stream.
Kladi is my co host for the show, and she has her stream next Thursday at 02:00 p.m. Pacific time. So make sure you're back here right now next week and you are in for a delight.
I am not making the type do what I want it to do. There we go. All right.
So one of the things you have to kind of watch out with sometimes, especially when you're designing for social, is that social templates, like the bottom of this line will probably get cut off in most circumstances. So I'm trying to just think about the collateral we're making right now. Is this a post? Why is this not? All right, layout resize.
Let's do like an instagram. There we go. That's what I was struggling with.
Let me bounce this. I'm going to center this type real quick. Snap.
Why is it not snapping? All right, there it is. I just had to group those two layers. All right, workshop.
Cool. Let me just adjust that. I'll pull this out sideways, and then I'll put this, like, learn transferable skills.
Cool. And then I'll do this and I'll make this bigger. Just finished working in solid time.
I wanted to jump in and say, hi, Kladi, you're the best. I hope that the work was wonderful and exhilarating and confidence inducing and all those things. All right, cool.
That's one social post. All right. So what we can do with that is duplicate that layer out, and then we can take it and say, cool, go to the top, right click resize.
And then we're going to resize it to, I don't know, maybe let's do like a nobody uses instagram landscape. Let's do a Facebook post just in case somebody's on Facebook and you want to just really highlight it. What we've got is these three things already.
So I'm just going to resize that and make that kind of the center of the attention away from any potential cropping issues we have. We might have. Cool.
And then I'm going to remove this additional piece here, and then I'm just going. To put that down below. I'll move the join Carla Miller.
And then I'm going to just take this and make it kind of like a subtext. Cool. It's super imbalanced now, so let me just adjust.
Going to just move that over. Boom. Cool.
Anchor it there. I don't remember what the bleed is for the cropping on Facebook. So maybe we'll just treat it like it's all centered.
We'll just do that. Okay, cool. So that's an option there.
Or if we wanted to, we could also just full bleed these images. But I feel like this could be good. I think I'd probably need to see on Facebook to see if it worked, but that's fine.
Another option we have is we can keep resizing these all day. All day. Resize all day.
All right, so maybe you're wanting to do, like, a poster to hand out at an event or you wanted to pass it out on campus. So here's what we're going to do. I'm going to ungroup these pieces.
I'm going to command shift g. Ungroup. Boom.
I'm going to pull it over here. I like the idea of breaking the grid. That is kind of accidentally happening here.
So I'm just going to run with it and say that was all planned. And I'm going to grab those. There we go.
I just pulled it up above it, and I'm gonna keep messing with this. So I'm now gonna drag and click each of these things. I'm gonna make all of them bigger.
Cool. It's going well. This needs there we go.
But then I have an orphan, which is one word hanging down. Or it's probably a widow. I always forget the nomenclature of both.
Ah, let's see if we can if I just shrink this down to like 19 no, 18. All right, that's fine. Just play with that.
Learn about transferable skills. All right, we got that there. Got that staggered because this isn't a full square, right? Let me just do a square real quick.
Shape square. There's one already right there for us. Grab this.
I'm going to grab this blue, and then I'm going to drag it underneath this layer. Cool. And then we can do, like this is a poster.
I'm going to take off the date, and then I'm going to just post this in the bottom, add text, and I'm going to grab this copy, paste it in, and then I'm going to say, what's a good university name? Okay. Nick Longo teaches at a university called CSUN. So we're going to say CSUN Auditorium.
And then just pull that around. Perfect. Just keep making it a little bit bigger.
Maybe there's another section. Maybe we need another image. So I'm just going to duplicate this.
Go up here. If you want to duplicate it, go to the second from the top and look that one. Or command D.
And then I'm going to go to Photos. Sorry. Click replace on the photo and then I'll bring up should bring up adjacent ones already.
Let's try it again. Never mind. Work people.
Work people. Seems like the most Chef's Kiss dialed in photo I could be looking for. What is happening right now in the photos on the left hand side? Let me just zoom in on it.
There we go. You see this little crown? That crown means that I have access to it because I have an Adobe Creative Cloud subscription already. So while Express is free and you can use it for anything you need, it does benefit from having stock images and stock assets already ready for you to use with your Adobe Creative Cloud subscription.
So just something to think about whenever you're wondering why you can't use a certain image. If you're on the free account, we could spend all day looking for stock photos. So I'm not going to I hate cheesy high five stock photography.
But I think, why not? Why not? High five. And then I'm going to pull the other image down. There we go.
Pull that over that so that seems better. Cool. I'm going to zoom back in on this.
Let's just see adjust some small stuff over a little bit. Cool. So we got some images there.
We can adjust this. We can play with it's. Not really.
I think one statement image might be better. We'll just if I know anything about college kids, it's stock photography that gets them excited. So we're going to play into this stock photo.
We got high fiving working professionals. I think maybe that's okay. Boom.
I think that works. Cool. Let's get into more stuffs.
All right, what we're going to do is we're going to duplicate this. And I could show you if you wanted to actually not duplicate that one. Let's duplicate the Instagram post, and then we can start to work in some additional things.
We've got five, six ish minutes, seven minutes. All right, let's do this and this. And then we'll do, like I think maybe we'll get rid of this career conversion workshop section there.
Cool. I think what we're going to do is this is going to be like an all in one kind of takeover feed real quick. Just like a let me see career let me find a quick career guidance.
Sorry, we're just grabbing quotes real quick now. I got it. Boom.
If it scares you, might be a good thing to try. Seth. Godin.
I'm going to take that out so that I can have this. Boom. And I'm going to adjust the line height.
The line height's way too high. It scares you. It might be a good thing to try.
Put this centered middle, and then actually, I think we'll probably make this biosans twelve. And then I'll make it, like, extra bold. Let's try the magic tool.
Think magic might be okay for this? So the magic tool, I'm going to take off the quotes because it's driving me crazy with the spacing. So cool. Magic Tool is really interesting, I think, especially from a social perspective.
Doing like a quote block like this can work out really well. It does kind of fit the bounding box for you. So you just kind of need to repeat it.
And then what I'm going to do is just add in another text bubble and then click and then do Seth Godin. And that seth. Godin.
Type is going to be Kazlon pro. That's kind of sick though. I like the asymmetrical vibe of it.
So just do something like that where it's just stacked underneath. And then I'm going to lower the lines line height on that. Boom.
So then we're giving quote attribution that's all cool. Fine. Dandy.
But what we really wanted to see in this moment was animation for it. Because I think any good social post, obviously all the algorithms are pushing video content, have some sort of video content. So if you can just go in really quickly within your Adobe Express, click the animation button and start playing with it.
So boom, you got typewriter. That's always a fun one. You've got different transitions for it.
This one's also really dynamic and really fun, but it's not nearly as dynamic as the dynamic one. I don't think that this is a good option for this because there's so many words. It's cycling through really fast.
This one's a little bit better. This one feels a little bit too much like a Windows movie maker or something like that. Flickr's got a lot of attitude, but I think Typewriter is still my favorite.
Right now. We've got color shuffle, but I've never really used this. I think it doesn't really work for most brands.
So maybe for like a photo treatment, you're trying to do something fun with it, but it cycles through too many off color pieces and it doesn't really do much from like a reader perspective or reinforcing messages. So I typically stay away from the color shuffles. Not my favorite one.
This fade is okay. This one's simple, but almost begs you, like, why are you going to use it? This leads kind of like chill. You have left and right.
And then I don't know if that it's also left or right. Oh, it's stacked as a group. Got it.
And then there's grow. This one. Grow is used for a lot of images and stuff.
Not as much fun for text. So I think typewriter is a better one. I like the moment of suspense that happens here.
So I'm going to keep that. And then you have photo animations as well down here. But we're just doing type, so we'll just keep that.
What you can do with that is you can download an MP4 video, as you can see right here on the top right screen. MP4, S, PNGs, all that stuff. Because it's a video.
Obviously. Download the MP4 video format and you'll be set. What up.
Gareth. How are you doing? Gareth popping in right before the stream changes. I love it.
All right, so let's do a recap. Since Gareth just popped in. We're working with career copilot today to build them a logo and social assets.
Pretty much all done in Express. We only did a small, small change in Illustrator, where we just knocked out the background shape. Given this primary mark for it, given that global feeling of being a copilot and showing the Globe or the Atlas for their journey, you can look at these different social assets.
I just realized I overwrote all that work we just did on that first social piece. But I like this quote and I like the animations, so it's well worth it. Always readjust stuff.
Since we've already got this content in here, resizing stuff is super simple. We showed you how to do that in Express as well. We also resize this asset for, like, a print poster, if you wanted.
And again, you can download this as a PDF, you can download as a JPEG. So if you do need to print something, it's right there for you. If you're ready to start downloading stuff, you can also just click that schedule button and you'll get way ahead of the market.
Get it on there, be set. Yeah. So, really cool stuff.
I love working in Express. Really simple for things like this, and I know you will love it, too. So, without further ado, thank you, everybody.
Be sure to stay watching. Come back next week for Kladi's stream. I'll be back the week after that.
We will see you very, very shortly. Bye.
